Why Set up Enhanced Conversions? Enhanced conversions for pay-per-click (PPC) campaigns improve tracking accuracy, optimize bidding strategies, and boost overall campaign performance. Here’s why you should implement them: 1. Improved Conversion Tracking Accuracy 2. Better Optimization for Automated Bidding 3. Improved Performance in a Cookieless World 4. Higher Match Rates for Conversions 5. More AccurateContinue reading “Guide: Setting Up Enhanced Conversions for PPC”
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